Featured research
Where Does AI Go for Answers?
Aurora’s complimentary research brief on the sources AI cites across 15 life science markets and five scientific buying-journey question stages—including shifts between scientific publisher sources and supplier-owned content, and how patterns vary by market.
Life Science Content Visibility: From SEO to LLMO
Discover how content optimization has evolved from classic SEO to advanced AI-driven strategies including AEO, AIEO, GEO, and LLMO. This guide explains the new rules of visibility and how life science companies can position their content to rank, resonate, and become the answers AI platforms provide.
AI Discoverability for Scientific Content
As scientists increasingly rely on AI tools to summarize literature, troubleshoot experiments, and evaluate vendors, traditional content strategies are no longer enough. This infographic outlines practical steps life science marketers can take to structure, format, and publish scientific content so it is surfaced, cited, and trusted by AI platforms.